78
/ 100
Objective (60%)
–/100
No test data yet
User signal (40%)
79/100
12 owner reviews
Prices change daily — check the retailer for your size.
Head-to-head
Updated May 2026
Bridgestone Alenza AS Ultra vs Hankook Icebear W300 — Compared (May 2026)
Our Relative Score blends 60% objective test data with 40% owner-review signal — so any two tires can be compared even if they were never tested on the same day.
VS
70
/ 100
Objective (60%)
–/100
No test data yet
User signal (40%)
71/100
10 owner reviews
Prices change daily — check the retailer for your size.
VerdictWinner: Bridgestone Alenza AS Ultra — better wet, comfort and dry. Pick the Hankook Icebear W300 if treadwear matters most to you.
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Category breakdown
7 categories, side by side
Each bar is the Relative Score for that category. Expand a tile to see the test results and owner ratings behind it.
Dry
Score (0–100)
Alenza AS Ultra leads by 12
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tire Rack owners | 91 | – |
| Tyre Reviews owners | 82 | 76 |
Wet
Score (0–100)
Alenza AS Ultra leads by 19
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tire Rack owners | 88 | – |
| Tyre Reviews owners | 76 | 64 |
Snow
Score (0–100)
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tire Rack owners | 78 | – |
| Tyre Reviews owners | 68 | – |
Comfort
Score (0–100)
Alenza AS Ultra leads by 13
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tire Rack owners | 85 | – |
| Tyre Reviews owners | 74 | 70 |
Noise
Score (0–100)
Treadwear
Score (0–100)
Icebear W300 leads by 5
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tire Rack owners | 78 | – |
| Tyre Reviews owners | 55 | 71 |
Handling
Score (0–100)
Why this score
| Source | Alenza AS Ultra | Icebear W300 |
|---|---|---|
| Tyre Reviews owners | 74 | 74 |
Scores at a glance
| Category | Bridgestone Alenza AS Ultra | Hankook Icebear W300 |
|---|---|---|
| Relative Score | 78 | 70 |
| Dry | 88 | 76 |
| Wet | 83 | 64 |
| Snow | 81 | – |
| Comfort | 83 | 70 |
| Noise | 80 | – |
| Treadwear | 66 | 71 |
| Handling | 74 | 74 |
Higher is better. The Relative Score follows your weights below; category scores do not change.
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Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.
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Recomputed
Headline score
78
/ 100
Tire A
70
/ 100
Tire B
Only categories both tires have data for count toward the headline score.
From owners
Pros, cons & observations
Themes extracted from owner reviews across retailers and review sites — not the opinion of TireWheelGuide.
The Bridgestone Alenza AS Ultra presents a polarized user experience, characterized by a significant divide between those praising its wet and dry handling performance and those disappointed by its longevity and noise levels. While some users report exceptional tread life and reliable all-season traction, others cite premature wear and intrusive road noise, suggesting that performance may vary significantly based on vehicle application and driving conditions.
Pros
- Strong traction on both wet and dry road surfaces
- Improved ride comfort and handling compared to some factory-installed alternatives
- Capable performance in varied weather conditions for some users
- High durability reported by long-term users
Cons
- Reports of premature tread wear and short service life
- Noticeable road noise compared to other premium tires
- Inconsistent performance in severe winter conditions, particularly on ice and deep snow
- Potential for reduced fuel economy
Observations
- Users on heavy SUVs and trucks report mixed results, with some achieving high mileage while others experience rapid tread degradation.
- Drivers transitioning from OEM tires, such as the Bridgestone Ecopia, have noted a distinct increase in cabin noise levels.
- Regular maintenance, specifically rotations every 5,000 miles, is highlighted as critical for maximizing the lifespan of this tire.
The Hankook Icebear W300 is a polarizing winter tire that receives high praise for its exceptional traction in deep snow and ice, often outperforming more expensive all-wheel-drive vehicles. However, user experiences are inconsistent, with some reporting significant issues regarding wet-weather grip, rapid tread wear, and poor performance in slushy or icy conditions.
Pros
- Outstanding traction and mobility in deep and compacted snow
- Predictable and progressive handling characteristics
- High value-to-performance ratio in winter conditions
- Comfortable ride quality and relatively low road noise
Cons
- Weak performance in wet and slushy conditions
- Rapid tread wear, particularly in warmer temperatures
- Limited dry-weather feedback and handling precision
- Potential for sidewall cracking over extended use
Observations
- Rear-wheel-drive vehicles, particularly BMW models, report a transformative improvement in winter capability when equipped with these tires.
- Lightweight, lower-powered vehicles appear to benefit more from the tire's compound characteristics than heavier or high-torque vehicles.
- Users with wider tire sections (e.g., 255mm) noted a higher susceptibility to hydroplaning in wet conditions.
Specifications
Specs side by side
| Attribute | A · Bridgestone Alenza AS Ultra | B · Hankook Icebear W300 |
|---|---|---|
| Category | All Season Premium Touring tires | Winter Ultra High Performance tires |
| Vehicle type | — | Passenger Car / Crossover |
| Sizes available | 46 | — |
| Rim diameters | 16″ – 22″ | — |
| Tread depth | 10/32″ | — |
| UTQG | 800 A A | — |
| Treadwear warranty | 80,000 mi | — |
| Sidewall | Blackwall | — |
| Max pressure | 44 psi | — |
Final verdict
Which one should you actually buy?
78
/ 100
Bridgestone
70
/ 100
Hankook
Winner: Bridgestone Alenza AS Ultra — better wet, comfort and dry. Pick the Hankook Icebear W300 if treadwear matters most to you.
Pick tire A
Your priority is wet-weather safety
Bridgestone Alenza AS Ultra scores 83 vs 64 on wet.
Pick tire A
You want the most comfortable ride
Bridgestone Alenza AS Ultra scores 83 vs 70 on comfort.
Pick tire A
You want the most grip on dry roads
Bridgestone Alenza AS Ultra scores 88 vs 76 on dry.
Pick tire B
You want the longest tread life
Hankook Icebear W300 scores 71 vs 66 on treadwear.
Tire A · Bridgestone Alenza AS Ultra
Tire B · Hankook Icebear W300
More comparisons
Also compared with
Bridgestone Alenza AS Ultra also compared with
Hankook Icebear W300 also compared with
How do we compare tires?
Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements) normalized against the best tire in each test and weighted toward recent tests. 40% comes from thousands of owner reviews collected from retailers and review sites. When a tire has only one of the two, we use what exists and say so.
Community buzz from Reddit and forums is shown for context only — it never changes the score.