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Head-to-head Updated May 2026

Goodyear Assurance Fuel Max vs Toyo NanoEnergy R38 — Compared (May 2026)

Our Relative Score blends 60% objective test data with 40% owner-review signal — so any two tires can be compared even if they were never tested on the same day.

Tire A Goodyear

Goodyear Assurance Fuel Max

All Season Touring tires

Goodyear Assurance Fuel Max tread pattern
Objective (60%)
–/100
No test data yet
User signal (40%)
82/100
16 owner reviews
Dry
88
Wet
84
Snow
74
Comfort
82
Noise
87
Treadwear
85
Handling
70

Prices change daily — check the retailer for your size.

VS
Tire B Toyo

Toyo NanoEnergy R38

Summer Premium Touring tires

Toyo NanoEnergy R38 tread pattern
Objective (60%)
–/100
No test data yet
User signal (40%)
81/100
8 owner reviews
Dry
88
Wet
81
Snow
–
Comfort
80
Noise
–
Treadwear
76
Handling
81

Prices change daily — check the retailer for your size.

VerdictToo close to call: Goodyear Assurance Fuel Max and Toyo NanoEnergy R38 are within 2 points overall. Goodyear Assurance Fuel Max is stronger on treadwear and wet. Toyo NanoEnergy R38 is stronger on handling.
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Category breakdown

7 categories, side by side

Each bar is the Relative Score for that category. Expand a tile to see the test results and owner ratings behind it.

Dry

Weight: Neutral
Score (0–100)
A — Goodyear Assurance Fuel Max
88
B — Toyo NanoEnergy R38
88
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tire Rack owners 76 –
Tyre Reviews owners 80 88
SimpleTire owners 95 –

Wet

Weight: Important
Score (0–100) Assurance Fuel Max leads by 3
A — Goodyear Assurance Fuel Max
84
B — Toyo NanoEnergy R38
81
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tire Rack owners 73 –
Tyre Reviews owners 65 81
SimpleTire owners 90 –

Snow

Weight: Neutral
Score (0–100)
A — Goodyear Assurance Fuel Max
74
B — Toyo NanoEnergy R38
–
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tire Rack owners 56 –
SimpleTire owners 85 –

Comfort

Weight: Neutral
Score (0–100) Assurance Fuel Max leads by 2
A — Goodyear Assurance Fuel Max
82
B — Toyo NanoEnergy R38
80
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tire Rack owners 69 –
Tyre Reviews owners 65 80
SimpleTire owners 91 –

Noise

Weight: Neutral
Score (0–100)
A — Goodyear Assurance Fuel Max
87
B — Toyo NanoEnergy R38
–
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
SimpleTire owners 88 –

Treadwear

Weight: Important
Score (0–100) Assurance Fuel Max leads by 9
A — Goodyear Assurance Fuel Max
85
B — Toyo NanoEnergy R38
76
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tire Rack owners 71 –
Tyre Reviews owners 75 76
SimpleTire owners 91 –

Handling

Weight: Neutral
Score (0–100) NanoEnergy R38 leads by 11
A — Goodyear Assurance Fuel Max
70
B — Toyo NanoEnergy R38
81
Why this score
SourceAssurance Fuel MaxNanoEnergy R38
Tyre Reviews owners 70 81

Scores at a glance

Goodyear Assurance Fuel Max vs Toyo NanoEnergy R38: scores by category (0–100)
CategoryGoodyear Assurance Fuel MaxToyo NanoEnergy R38
Relative Score 82 81
Dry 88 88
Wet 84 81
Snow 74 –
Comfort 82 80
Noise 87 –
Treadwear 85 76
Handling 70 81

Higher is better. The Relative Score follows your weights below; category scores do not change.

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Wet grip and treadwear start at “Important” — the two things buyers rank highest. Move the sliders and the scores update instantly.

Neutral
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Important
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Recomputed
Headline score

Tire A

Tire B

Only categories both tires have data for count toward the headline score.

From owners

Pros, cons & observations

Themes extracted from owner reviews across retailers and review sites — not the opinion of TireWheelGuide.

Tire A Goodyear Assurance Fuel Max

The Goodyear Assurance Fuel Max is widely regarded as a reliable, long-lasting tire that excels in fuel efficiency and tread longevity. While some users note average performance in terms of grip and noise, the consensus points to it being a highly practical choice for high-mileage commuters and large vehicle owners seeking value over time.

Pros

  • Exceptional tread life with many users reporting over 50,000 miles
  • Measurable improvements in fuel economy
  • Consistent and reliable performance for daily on-road driving
  • Good value proposition due to long-term durability

Cons

  • Average grip and handling characteristics
  • Noise levels can be slightly higher than premium touring alternatives
  • Higher initial purchase price compared to some competitors

Observations

  • Large SUV and truck owners, such as those driving a Yukon XL, report excellent longevity and suitability for heavy-duty on-road use.
  • Users note that the fuel-saving benefits are noticeable even when only installed on the front axle of smaller sedans like the Toyota Corolla.
Tire B Toyo NanoEnergy R38

The Toyo NanoEnergy R38 is widely regarded as a high-performing mid-range tire that frequently exceeds expectations, often drawing favorable comparisons to premium brands. Users consistently praise its reliable grip and predictable handling characteristics in both wet and dry conditions, making it a strong value proposition for daily driving.

Pros

  • Excellent wet and dry traction
  • Predictable handling with clear feedback at the limit
  • High value-for-money compared to premium competitors
  • Commendable tread longevity

Cons

  • Reported instances of moderate road noise
  • Availability can be limited as it is often an OEM-specific fitment

Observations

  • Frequently cited as a reliable factory-fitted choice for the Mazda 3 platform.
  • Users report consistent performance across various driving styles, with tread life reaching up to 32,000 miles on front-wheel-drive configurations.
Specifications

Specs side by side

Attribute A · Goodyear Assurance Fuel Max B · Toyo NanoEnergy R38
CategoryAll Season Touring tiresSummer Premium Touring tires
Vehicle typePassenger Car / CrossoverPassenger Car / Crossover
Sizes available7—
Rim diameters15″ – 18″—
Tread depth9 - 10/32″—
UTQG580 - 620 A A - B—
Treadwear warranty65,000 mi—
SidewallBlack Side Wall - Vertical Serrated Band—
Max pressure50 - 51 psi—
Final verdict

Which one should you actually buy?

Goodyear

Toyo

Too close to call: Goodyear Assurance Fuel Max and Toyo NanoEnergy R38 are within 2 points overall. Goodyear Assurance Fuel Max is stronger on treadwear and wet. Toyo NanoEnergy R38 is stronger on handling.

Pick tire B You enjoy sharp, responsive handling

Toyo NanoEnergy R38 scores 81 vs 70 on handling.

Pick tire A You want the longest tread life

Goodyear Assurance Fuel Max scores 85 vs 76 on treadwear.

Pick tire A Your priority is wet-weather safety

Goodyear Assurance Fuel Max scores 84 vs 81 on wet.

Tire A · Goodyear Assurance Fuel Max
Tire B · Toyo NanoEnergy R38

How do we compare tires?

Every category score blends two independent signals. 60% comes from professional tire tests (braking distances, lap times, noise measurements) normalized against the best tire in each test and weighted toward recent tests. 40% comes from thousands of owner reviews collected from retailers and review sites. When a tire has only one of the two, we use what exists and say so.

Community buzz from Reddit and forums is shown for context only — it never changes the score.